Why is Everyone Wearing Beige and Going to Pilates?
One day I woke up and all the popular girls were trying to find the ideal summer tailored trouser and praising some woman named Tracey Anderson.
One day I woke up and all the popular girls were trying to find the ideal summer tailored trouser and at Pilates three times a week. And I know you’ve seen it too.
And I know you’ve seen It's not just me and my feed, I'm sure of it.
I’ve had my rant about Quiet Luxury and why I think the public is enthralled with a crisp button down at the moment, but I do still want to go a bit deeper. Because while folks are coveting style tips from Shiv Roy, (side note the actress just had her baby :’) congrats!!!) there’s been a steady rise of “Wellness & Clean Living” content flooding my news feed and I’ve been chewing on where it’s stemming from for months chile.
These shifts are clearly connected, and I believe, are expressing a wider cultural response to programs of diversity and increased access for marginalized and oppressed groups into historically highly exclusive spaces, the COVID-19 pandemic and anxieties over technology.
Let’s talk about the pandemic for now, since I’m home sick with the virus this week while I type this.
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